Fetch.ai | Strategic Community Activation in Geneva

‍Context

Fetch.ai is building decentralized infrastructure for autonomous agents and AI-powered coordination. As adoption grows, the protocol faces the challenge of making its technical vision tangible to a broader audience of investors, developers, and ecosystem collaborators.

To support that effort, the Fetch.ai Foundation partnered with Decentral House, a part of the STORM Partners ecosystem, to produce a targeted in-person activation in Geneva. The goal: create an environment where the ecosystem’s value could be experienced, not just explained.

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‍The Activation

‍In April 2025, STORM Partners hosted “AI Agents & Web3: The Future is Taking Shape” at Decentral House in collaboration with Fetch.ai and ecosystem project Nuklai.

Featured Speakers:

• Maria Minaricova, Director, Fetch.ai Foundation
  
  
• Mattijs de Vries, Founder, Nuklai
  
  

The event highlighted Fetch.ai’s infrastructure design and demonstrated live adoption through Nuklai, a data layer protocol leveraging Fetch’s agent framework.

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STORM Partners’ Contribution

• Narrative & Agenda Shaping
  Collaborated with the Fetch.ai Foundation on a clear, compelling event format, balancing technical depth with accessibility.
  
  
• Audience Curation
  Invited a targeted group of Web3 professionals from infrastructure, AI, and venture, focusing on the quality of engagement over volume.
  
  
• Event Execution at Decentral House
  Hosted and moderated the evening, which included keynote talks, a panel Q&A, and an informal networking apéro.
  
  
• Post-Event Visibility
  Coordinated media coverage through BeInCrypto, amplifying the event’s message to a wider audience.
  
  

Outcomes

• Hosted a high-caliber ecosystem showcase in a strategic European hub
  
  
• Created a replicable model for in-person engagement with complex infrastructure
  
  
• Strengthened Fetch.ai’s visibility among builders, investors, and ecosystem partners
  
  
• Reinforced Decentral House’s role as a node for curated Web3 storytelling
  
  

“Working with the Decentral House team was a fantastic experience. They were dynamic, efficient, and incredibly responsive throughout, making the whole process seamless. The event itself was a real success, and we truly enjoyed connecting with local people interested in the exciting intersection of AI and Web3.”
— Alexandra Domecq, Head of Marketing & Communications, Fetch.ai

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STORM Partners Services Delivered

• Event Structure & Agenda Co-Design
  
  
• Strategic Audience Curation
  
  
• Event Production, Moderation & Execution
  
  
• Media Coordination & Post-Event Coverage
  
  

What This Demonstrates

‍For ecosystems with technically advanced infrastructure, in-person activations offer a powerful way to build understanding, trust, and momentum. STORM Partners blends strategic focus with operational delivery, creating moments that matter, for audiences that count.